
A podcast about the good, the bad and the ugly of launching and growing a business. Each week, Alex Gertsburg gets into it with CEOs and founders about the experiences that transformed them as leaders and the business “do-overs” they wish they could have and why. Listen and learn about the many issues unique to the CEO experience—all the disasters and the delights—from the founders who lived it. Alex Gertsburg is the co-managing partner of Gertsburg Licata, a Cleveland-based business law and strategic advisory firm.
Episodes

Thursday Sep 02, 2021
Reinforcing Core Values - Terry Walkerly - Episode #14
Thursday Sep 02, 2021
Thursday Sep 02, 2021
Hiring the right people for your organization is key to a successful company and its culture. This weeks’ special guest, Terry Walkerly, joins us to discuss the importance of establishing a company’s core values, personal values, and how to best implement them.
Takeaways
- Avoid holding onto toxic employees longer than you should. If there is an issue, address it directly and take action.
- Try to also avoid letting stress and fear impact your decision to make role changes.
- Be selective with who you place your trust in.
- It is critical to have your company culture and values stem from the head(s) of the company.
- Establish your personal values and balance them with your company’s values.
- See that your employees take pride in their personal lives so that they will take pride in your business and their work.
- Hire employees that closely match or reflect your company’s core values. Create an interview guide that includes questions that play into your core values.
- Prepare in advance for an employee departure. Don’t let losing a key employee inhibit your business growth.
- Connect with your employees for reviews more than once per year. Being transparent and honest will help strengthen the trust and pride in the workplace.
- Create a communication guide for both employees and your customers.
- It is not only important to articulate your company’s core values to your employees but to also implement them.
- Remember that out of every crisis, can come beauty, growth, and evolution.
Shoutouts
- Roy Getz - EOS Implementor https://implementer.eosworldwide.com/us-implementers/listing/getz-roy
Links
- Twitter: https://twitter.com/FryerKing
- LinkedIn: https://www.linkedin.com/in/terry-walkerly-a080757/
- Website: gofilta.com/locations/ohio/cleveland-cooking-oil-filtration-service
Ways to Tune In:
- Amazon Music: https://music.amazon.com/podcasts/1fba44a7-752b-4ac0-a0a4-11ab25506ed5/ceo-confidential
- Apple Podcast - https://podcasts.apple.com/us/podcast/ceo-confidential/id1197044116
- Spotify - https://open.spotify.com/show/2v6qyhzcD7Mk2yqhyobnRy
- Google Podcast - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuY2VvY29uZmlkZW50aWFsLm5ldC9mZWVkLnhtbA
- Stitcher - https://www.stitcher.com/show/ceo-confidential
- YouTube - https://www.youtube.com/channel/UCybqU7SiQg45xkqZ1SVfArw
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.